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Whether you have grown your customer database using Leader's registration systems or by other means, you can use our CRM services to build an ongoing and effective dialog with your customers and potential customers. These services can increase customer satisfaction, help customers enjoy the best product experience, reduce product returns, sell extended warranties, sell compatible products, or announce company news and product information.
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  Immediately upon a registration record being received, our systems go to work. We identify which product has been registered and using a variety of filters, display targeted content on the Registration Thank You Screen and in the Confirmation Email.
Content can be offers on compatible products, extended warranties, helpful hints for using the product, and more. Reseller specific offers can route further commerce through the store where the product was originally purchased, enhancing the relationship with your resellers.
The Confirmation Email is a very important first step in building a relationship with your new customers. This is a great opportunity to market to and learn more by providing offers and information to engage your customers.
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  Our email systems allow you to build a suite of emails that are delivered based on designated events happening. For example, POS (point of sale) information can be fed to our servers in real time from multiple locations worldwide. Our servers analyze the information and deliver an email of content composed for exactly that person. Our LTECM (Leader Technologies Email Campaign Manager) uses content such as images, text, urls, etc, and builds the emails on the fly. This provides tremendous flexibility for modifying or enhancing emails to generate superior results.
Drip, or triggered email campaigns are easy to build and implement using LTECM. As an opted-in record comes into the database, our servers can send out a series of emails over a designated period, day 1, day 28, day 120 and so on. Should certain events occur during the lifecycle of the campaign, the communication stream can be modified or terminated.
Learn more about E-mail Marketing with Leader Technologies.
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  Our LTCM direct to desktop messaging systems let you communicate in a completely new manner with your customer. Information you want to deliver is segmented across different topics of your choosing, such as technical support, news and announcements, special promotions and so on. Users can then configure the LTCM client application to subscribe to just those topics that interest them. They also select the frequency of how often they receive messages.
This user control ensures your messages are viewed by customers that want to see them. Placing so much control in the users hands results in significantly better click-through and sell through rates compared to traditional email marketing.
Learn more about our LTCM service.
Next learn how Leader Technologies can increase your understanding of customers, customer needs, products, markets, etc. with our LTS Survey Services
To learn more about any of our CRM services or to schedule a 12 minute demonstration, call or email us at 1-949-757-1787 or sales@leadertech.com.
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