Up to Five Times More Effective than Email
 Getting the attention of your customers is more difficult than ever with the increasing bombardment of emails and other media sources. As such, it is harder to create a one-to-one dialog with your most valuable asset, your customer.
Our LTCM® Direct to Desktop communications application and service will help you cut through the clutter of non-specific messages and target the right message to the right person at just the right time.
LTCM offers all the benefits of email communications, but it is vastly more effective. Our clients using LTCM frequently see click-through rates that are 5-10 times what they generate with similar email campaigns.
Here's why:
1) Customers tune-in to receive messages about products and services they are interested in. This allows companies to target messages specific to a customer's interests or needs. Because the user chooses what type of message to receive, they are much more likely to read the information and react to any call to action.
2) Customers control the delivery schedule. Customers set the frequency of how often they receive messages: daily, weekly or monthly. Messages arrive when users want to receive them. Messages can also correspond to important dates such as new product releases or special occasions such as holidays and birthdays.
3) Messages appear directly on the desktop. Messages are viewed in the LTCM client directly on the desktop of the user's PC or Mac, so they get their attention. This feature is also controlled by the user so it is never bothersome or intrusive.
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Putting so much control in the hands of the user results in better read and click-through rates and a better overall user experience than other messaging systems such as email.
How does LTCM work?
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